Shakespeare Midsummer Night's Dream Mug - True Love

The green-and-gold palette makes this mug feel like A Midsummer Night's Dream before the shopper finishes reading the quote. With 'The course of true love never did run smooth' on an 11 fl oz ceramic format, it works equally well for readers and romantic gift buyers. Best for: Bookstores, museum stores, theater gift shops, literary gift stores, college bookstores and independent gift retailers Retailer margin: 50% at MSRP Why it sells: Enchanting A Midsummer Night's Dream artwork on an everyday 11 fl oz ceramic mug Merchandising: Merchandise beside the matching play, coasters or a coordinated Shakespeare drinkware display Case pack: 6 Packaging: Boxed Key specification: Ceramic mug; 11 fl oz WHY THIS PRODUCT The familiar 11 fl oz mug shape lets A Midsummer Night's Dream provide the interesting part. The green and gold artwork, crescent moon motif and 'The course of true love never did run smooth' line give it a clear play-specific character, while the mug itself stays straightforward enough for regular tea, coffee and desk use. WHY THIS BRAND A Midsummer Night's Dream brings the lighter side of Shakespeare into the range. The green-and-gold woodland artwork suits an everyday mug particularly well because it feels decorative first and literary on closer inspection. RETAILER FIT Bookstores and college shops can pair the A Midsummer Night's Dream mug directly with the play, classics tables or literary gifts. Theater and museum stores get an immediately familiar take-home product, while independent gift shops can sell the A Midsummer Night's Dream artwork as useful drinkware with a clear cultural reference. HOW TO MERCHANDISE Give the A Midsummer Night's Dream artwork a clear face-out position beside the play itself or a matching coaster. Including the A Midsummer Night's Dream mug in a small run of different play colors gives customers choice without requiring a large themed fixture. GIFTING & USE An uncomplicated gift for a A Midsummer Night's Dream reader, teacher, student or theater fan at birthdays or Christmas. Because the A Midsummer Night's Dream design sits on an everyday mug, it also makes sense for self-purchase rather than relying entirely on gifting. EXPLORE THE COLLECTION For Midsummer drinkware, start with the mug and coaster. The notebook-and-pen set is the strongest next move if you want another giftable format rather than more homeware. MATERIALS & SPECIFICATIONS Material: Ceramic Capacity: 11 fl oz Packaging: Boxed