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Arts & Crafts Society
William Morris Floral Ceramic Coffee Mug - Purple
William Morris Floral Ceramic Coffee Mug - Purple
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The familiar coffee-mug format gives the bold cream-and-purple William Morris pattern an everyday job. At $18 MSRP, it lands comfortably as a decorative gift for customers browsing books, tabletop pieces and home accessories.
Best for: Museum and gallery stores, bookstores, tabletop stores, home decor stores and other independent gift shops
Retailer margin: 50% at MSRP
Why it sells: Giftable ceramic coffee mug combining a familiar format with richly patterned William Morris artwork
Merchandising: Face out beside coffee and tea gifts, art books or matching purple-and-cream accessories
Case pack: 6
Key specification: Approximately 10.5 fl oz ceramic coffee mug
WHY THIS PRODUCT
Large cream flowers, winding green leaves and a rich purple ground wrap a format customers already buy for themselves and others. That combination matters commercially: the mug needs no explanation, but the artwork gives it enough personality to stand apart from generic patterned drinkware.
WHY THIS BRAND
William Morris is a natural fit for stores built around art, interiors and distinctive gifting. Half Moon Bay brings the patterns onto useful tabletop pieces, so the decorative appeal comes with a clear reason for customers to use them every day.
RETAILER FIT
Museum and gallery stores can connect the mug directly to decorative arts and pattern, while bookstores have a natural placement beside art books, reading gifts and coffee-themed displays. Tabletop and home stores get an everyday ceramic piece with a strong visual identity, and independent gift shops can use the $18 MSRP for birthdays and seasonal gifting.
HOW TO MERCHANDISE
Show the pattern face-out rather than stacking the mug behind other drinkware. Place it with coordinating purple-and-cream stationery and coasters, or beside coffee-table books on William Morris and interior design to create a clear design story.
GIFTING & USE
A natural birthday, host or Christmas gift for William Morris fans, readers and customers who enjoy decorative coffee and tea pieces. It is useful enough for everyday use, so the purchase does not depend on the recipient being a specialist collector.
EXPLORE THE COLLECTION
Half Moon Bay continues to develop the William Morris collection across gift, stationery and home formats. Retailers can start with a focused mix of price points and product types, then add depth as the range grows.
MATERIALS & SPECIFICATIONS
Material: Ceramic
Capacity: Approximately 10.5 fl oz
Dimensions: Approximately 3.7 in high x 3.5 in wide x 4.4 in deep
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